Company News, Marketing News

Baby Dove’s New #OneRealPressure Campaign Addresses Postpartum Realities

Includes "Under Pressure" film and partnering with Postpartum Support International to provide resources online.

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By: Christine Esposito

Editor-in-Chief

For Mother's Day, Baby Dove is introducing #OneRealPressure, a new campaign created to inspire real conversations about navigating the pressures of early motherhood. The initiative is part of the brand's ongoing commitment to bolster parents' belief in their ability to care for their babies with confidence, with support, according to the Unilever-owned brand. Unilever launched Dove Baby in 2017. The campaign call-to-action will empower moms to talk about the real experiences...

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